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Authentic Writing Services


The moniker  means

less ego, more heart. 

I work with solopreneurs and small businesses who are ethically-minded, predominantly within holistic wellness and media. I keep my writing genuine, empathetic, and trauma-informed with a dash of charisma and humour.

I am an intuitive storyteller.

Hi, I'm Emma!

  • I am an observant communicator who loves to explore the human condition. I endlessly seek optimization through psychology, science and spirituality.

  • I'm an Empath and a Highly Sensitive Person, but conveniently, I'm also an extrovert. 

  • I love creating content, including photography, videography, and being in front of the camera.

  • Fitness plays a major role in my life, and I am an ambassador for two great brands:

  • Vitae Apparel code: EGOxLESS15
  • Runner's Protein code: ENORTONPROMO2100

I bring years of experience as a Media Events Producer, tackling a variety of writing projects. I have a diverse range of interests, ever-inquisitive, and I take a well-rounded approach to create content suited to my client's needs. I work best within holistic wellness, media and promoting other creatives. I focus on keeping my content trauma-informed and empathetic to diverse audiences, and I strive to work with highly collaborative do-gooders. 


What do I write?


Brand Storytelling






Social Content



Humanized Content made into Media Essentials

Check out my copywriting and content strategy Service packages and find what best suits your needs

Let's Work Together

Thanks for reaching out!