Emma Norton
Intuitive Communication Strategist
Writing Services
Passion
Purpose
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I offer unique and amplified services that go above and beyond traditional communication strategy and copywriting. I love to work with ethically-minded entrepreneurs and business leaders, predominantly within holistic wellness (and my first love, media.)
My style is genuine and empathetic. I strive to be trauma-informed with a dash of charisma and humour.
THE MONIKER MEANS
LESS EGO,
MORE HEART.
My Offerings
Here's what EGOxLESS can do for your wellness brand:
Content Creation Powerhouse
Blog posts, articles, guides, digital magazines - you name it, I create informative and engaging content that positions your brand as a trusted authority in the wellness space.
Brand Storytelling
I craft a brand narrative that weaves your values, mission, and impact into a story that resonates with your target audience.
SEO Expertise
I ensure your content is optimized for search engines to boost organic traffic and brand visibility.
Social Media Savvy
I develop a social media personality that is relatable, trustworthy, and connects with your community while effectively highlighting your products.
Email Marketing that Converts
I don't just send emails, I craft nurturing campaigns that drive customer loyalty and encourage repeat purchases.
COmpelling Ad Copy
I don't just send emails, I craft nurturing campaigns that drive customer loyalty and encourage repeat purchases.
Leveraging AI Tools
I use AI writing assistants to streamline workflows and enhance creativity, but my human expertise ensures all content aligns with your brand voice and goals.
Subject Matter Expertise
I have a deep understanding of the wellness industry, including the latest trends in nutrition, supplements, and functional ingredients.
Staying Ahead of the Curve
I continuously research and stay informed about the latest scientific research and regulatory changes to keep your content compliant, up-to-date, and trustworthy.
Looking for Clarity?
Fill out this quick form and I will get back to you!
EGOxLESS' Origin story
My blog started as a form of catharsis and turned into my focus on freelance writing, which then morphed into a whole personal branding journey.
It's a whole thing. Check out my blog posts to get a feel for my writing and hopefully you find some resonance with my words.
Hi, I'm
Emma!
Writing has always been the foundation of my experiences. My purpose is to empower others and cultivate their unique imprint on the world through communication.
I have a diverse range of interests, ever-inquisitive, and I take a well-rounded approach to guiding clients and creating content that is true to their branding. I work best with holistic and creative do-gooders who embody a growth mindset.
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Evie
Emotional Intelligence
is my jam.
I love finding neutrality between life's contradictions, like salty and sweet foods. We can be balanced between the polarities and find illumination. Understand the extremes and choose compassion, and that is your way home.
When I work with clients, I seek this whole approach, even when writing seemingly impersonal content. We want to cultivate humanity in the content; writing to the desired authenticity is vital to my work.
MY USPS
Education
Media Arts, Advanced Diploma, Sheridan College · (2007 - 2010)
Certifications
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Marketing Tools: Digital Marketing, January 2020 to Present, LinkedIn Certification
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Learning Cultural Strategy for Design, January 2020 to Present, LinkedIn Certification
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Diploma in Public Relations, January 2020 to Present, Alison Online Learning
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Graphic Design, January 2020 to Present, Alison Online Learning
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Designing Emotion: How To Use Design To Move People, January 2020 to Present, LinkedIn Learning Certification
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Content Marketing: Staying Relevant, January 2020 to Present, LinkedIn Learning Certification
Woo Woo Studies Bringing the Good Jujube to my work:
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Astrology + Numerology
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Human Design
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I love a good personality test. I incorporate Myers Briggs, Enneagrams and more.
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Other magic
For more on my professional history,
Other Endeavours
How you present yourself is always evolving.
A Personal Brand Evolution
EGOxLESS started as a cathartic blog that helped me grow and expand into my authentic self.
It's the push toward all the other endeavors I pursue, and desire to help others do the same.
That's why I'm starting Become. A mult-tiered publishing platform for The Individualists carving their professional path. Its personal branding for the next generation of work. #unleashyourinnerrebel
How you present yourself is always evolving.